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Swiffer® on TV

View the latest Swiffer commercials and videos at the Swiffer.com Media Room and learn more about what's going on at Swiffer.

  • Kinda: We are the Saunders.

    SUPER:

    The Saunders

    Bremerton, WA

    Kinda: And we’re new to the Pacific Northwest.

    SUPER:

    Real people aware their comments may appear in advertising.

    Kinda: The rain, the mud—BaBAM! It’s there.

    Kinda: The outside comes in. It’s kinda nasty so you start the towel-mop shuffle.

    Kinda: Where are you sun?!

    (Doorbell)

    Kinda: Oh wow, it’s a Swiffer WetJet.

    Kinda: This puts my towel mopping to shame.

    Lola : Whoa!

    Kinda: Ewww.

    Kinda: Sunshine is overrated, now we can get messy.

    SUPER:

    Give cleaning a new meaning.

    #SwifferEffect

  • Kevin: This is Connolly, Cameron, Zach, and Clementine.

    Michelle: We have a serious hairball issue.

    SUPER:

    The Slacks

    Jersey City, NJ

    Kevin: We clean it up, turn around, and there it is again.

    SUPER:

    Real people aware their comments may appear in advertising.

    Kevin: It’s scary.

    Michelle: Underneath the kitchen table, underneath my work desk, you’ve got enough to knit a sweater.

    (Door Bell)

    Michelle: Zach, what is that?

    Michelle: The Swiffer Sweeper.

    Kevin: The Swiffer Dusters. It’s some sort of magic cloth that sucks in all the dog hair.

    Michelle: It’s quick and easy. Pretty amazing that it picked it all up.

    Michelle: I would totally take on another dog.

    Kevin: Really?

    SUPER:

    Give cleaning a new meaning.

    #SwifferEffect

  • Sinora:  I’m Sinora and this is my son, Chris.
    Chris: I’m a messy person. I don’t like cleaning.
    Sinora: I love my son but he never cleans up.  Always leaves a trail of crumbs behind.
    Sinora: You’re going to have a problem with getting a wife.
    Chris:  Uh, yeah, I guess.
    Sinora: This is ridiculous. 
    Sinora:  Christopher Glen!
    Sinora:  What is that?
    Chris:  Swiffer Sweep and Trap.  I think I can use this.
    Chris:  It picks up everything.
    Chris: I like this.
    Chris: That’s a lot of dirt
    Chris: It’s that easy!
    Sinora: Good job Chris! I think a woman will probably come your way.
  • Zach: When you only have one hand, you’re not doing anything as fast as you used to, which is funny, because I still do it better than her.

    Afi: You know, I don’t think I was meant to sweep. It’s a little frustrating. Look.

    Zach: I can’t help out as much as I used to.

    Daughter: Do you need help?

    Zach: Let’s open it up.

    Afi: It’s a Swiffer Sweeper.

    Zach: It’s a Swiffer Dusters.

    Zach: It can extend so I don’t have to get on the step stool. I don’t know how it stays on there. It’s like a dirt magnet – just like my kids.

    Afi: This is a danger zone. That is crazy.

    Family: Ah haha!

    Zach: No, this definitely beats hanging out on a step ladder.
  • LEE:       I like a clean kitchen.

    MORTY:  I don’t do any cleaning. I make dirt.

    LEE:
           I’m not big enough or strong enough for this.

    MORTY:
      There should be some way to make it easier.

    MORTY:
      Here’s a box, babe. Open it up.

    LEE:
           Oh my goodness!

    MORTY:
      What is a WetJet?

    LEE:
           Some kind of a mopping device.

    LEE:
           There’s a lot of dirt on here. Morty, look at how easy it is.

    MORTY:
      It’s almost like dancing.

    SUPER:    Keep it clean, kids. 
                  #SwifferEffect


    MORTY:
      This is called the Swiffer dance.
  • LEE:        6 children, 44 years…

    SUPER:   Real people aware their comments may appear in advertising.

    MORTY: It’s been a happy union.

    LEE:      He does laundry, and I do the cleaning.

    MORTY: There’s only two of us…how much dirt can we manufacture?

    LEE:      More than you think.
    MORTY: Very little.

    LEE:      Let’s have a look, Morty.
    MORTY: It’s a Sweeper. What’s this?
    LEE:      What’s that? Well we’ll find out.
    MORTY: We’ll find out.

    LEE:      It goes under all the way to the back wall. I came in under the assumption that it was clean. I’ve been living in a fool’s paradise!

    MORTY: Oh boy…

    LEE:      There you go…Morty just summed it up.

    SUPER:  Enjoy your clean start, kids.
  • LEE:             My name is Lee Kaufman. Married to Morty Kaufman.
                       Now that I’m getting older some things are harder to do.

    SUPER:         Real people aware their comments may appear in advertising.

    MORTY:        This is not a safe thing to do.
                       Be careful babe.
                       There should be some way to make it easier

                       SFX: DOORBELL

    MORTY:        Let’s open it up and see what’s cookin’.

    LEE:             Oh I like that. Look at this it’s got a handle on it.
                       I don’t have to climb up. This yellow part up here really catches a lot of the dust.
                       Did you notice how clean it looks?
                       Morty are you listening? Morty?

    SUPER:          It’s that easy, Morty.
                       #SwifferEffect


    MORTY:
            I’m listening!
    LEE (UNDER): I want you to know
 

Kinda: We are the Saunders.

SUPER:

The Saunders

Bremerton, WA

Kinda: And we’re new to the Pacific Northwest.

SUPER:

Real people aware their comments may appear in advertising.

Kinda: The rain, the mud—BaBAM! It’s there.

Kinda: The outside comes in. It’s kinda nasty so you start the towel-mop shuffle.

Kinda: Where are you sun?!

(Doorbell)

Kinda: Oh wow, it’s a Swiffer WetJet.

Kinda: This puts my towel mopping to shame.

Lola : Whoa!

Kinda: Ewww.

Kinda: Sunshine is overrated, now we can get messy.

SUPER:

Give cleaning a new meaning.

#SwifferEffect